by Jessica Henslee | Mar 4, 2026 | Business Success
For business success, you need both marketing and sales. There’s an article about marketing already on here, along with some about sales. By this point, you know they are both important. Unfortunately, some business owners don’t align sales and marketing. When...
by Jessica Henslee | Feb 18, 2026 | Business Success
When I began my career, I worked for a content mill that handled reputation management. I ghostwrote short biographies and articles for this company’s clients. All this content included keywords and word counts for reputation management. In today’s digital...
by Jessica Henslee | Feb 4, 2026 | Business Success
Businesses strive for getting as many customers as they can handle. They develop advertising campaigns that attract those customers. They build company culture that suits customer ideals. And they interact with customers in a way that promotes growth and maintenance....
by Jessica Henslee | Jan 28, 2026 | Business Success
You’ve done the research and development. You finally have a product that offers revolution in your market. The next roadblock is finding the right name. On paper, naming a product doesn’t seem like a big challenge. You may think you put all the hard...
by Jessica Henslee | Jan 14, 2026 | Business Success
Company culture is a buzzword. Business owners are routinely told about their need for company culture. And the rest of us talk about a company’s culture, or lack thereof. It’s an important word for a reason. Company culture plays a role in a business’...
by Jessica Henslee | Jan 7, 2026 | Business Success
As a business owner, we have to interact with clients. Sometimes, that interaction is marketing a new product. Or it’s offering them a new service. Whatever it is, it involves sales. And sales involve negotiation. So, improving your negotiation skills is critical....
